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Multitasking Makes People Feel Better, Even Thought It's Not Efficient: Study (Huffington post)

Multitasking is pervasive in our society, despite the fact that it often leads
to sub-par quality of work and added stress. So why do we do it, even when
research -- and personal experience -- shows it doesn't really work?

A small new study in the _Journal of Communication_ suggests it's because
multitasking makes us feel better emotionally.

"There's this myth among some people that multitasking makes them more
productive," study researcher Zheng Wang, assistant professor of communication
at Ohio State University, said in a statement. "But they seem to be
misperceiving the positive feelings they get from multitasking. They are not
being more productive -- they just feel more emotionally satisfied from their
work."

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